You’ve Got To Ac-Cent-Tchu-Ate The Positive

Thanks Bing!

More than just a musical score by Harold Arlen and Johnny Mercer, or an inspired sermon by Religious Cult figure Father Divine, this phrase must be the underlying current for BlackBerry users today.  Just as it is for BlackBerry engineers.

Earlier today we ran a story about BlackBerry’s Facebook App update.  Since the beginning of BB10, BlackBerry have endeavoured to bring certain big name apps to the platform.  Throughout that time, Facebook has been at best indifferent to the platform.  Due to this indifference, BlackBerry sought to build their own Facebook app with Facebook’s API’s  Now that those API’s have been removed from the platform, BlackBerry have been forced to reduce their app to being a web launcher.  This decision seemed to cause consternation with some BlackBerry reporting sites.  So much so that they have directed their readers to be disappointed with the outcome.  What this decision has shown is that BlackBerry is dedicated to providing users with solutions to their needs and that the Facebook web experience cannot be beaten by a simple app.

This leads to a bigger issue.  When sites reporting on BlackBerry direct their readers to feel a certain way about the direction of the company, they are indicating that their readers are more important than the company they are reporting on.  This methodology will directly impact sales in a negative manner.  Talk about biting the hand that feeds you!  We here at UTB believe in the direction BlackBerry is taking.  We believe that BB10 is the future and that BlackBerry’s future as a software solutions company is secure.  Our articles report the great work BlackBerry is doing to achieve the future of mobile enterprise.  The outcomes of which flow on to the general consumer.  We believe that BlackBerry’s move into Android directly reflects their cross-platform policy and desire to make the mobile communications arena a better place for all users.

When you read that you must be disappointed in BlackBerry’s decisions, your ability to think and evaluate is being taken away from you.  Those articles are taking the freedom to judge for yourself out of your hands.  We report what is actually going on, the positive things which BlackBerry are achieving and allow you to make up your own minds.  So if you want to be informed but not conformed, read on and stick with us.  Engage with us in the forums.  Take charge of your own decision making.  Accentuate the positive, Eliminate the negative, latch on to the affirmative and don’t mess with BlackBerry sites who think they stand in-between.


Chap has been a BlackBerry user since 2009 when he picked up his trusty new Torch 9800. Since then he has been about all things BlackBerry keeping tabs on the Australian market. As a hobby he also supports an Australian Aged Care organisation as their in-house spiritual practitioner.

  • Speedie20

    Well said Chap!
    Cheers, Speedie20

  • alan510

    I must agree with you. Other sites have been casting doom on BlackBerry 10 and focusing on the ‘app gap’ which is now solved with the Priv. As if we all really miss not having Snapchat, games and other teen and student focused features on our phones. Not that I’m opposed to those features, I’m not. It’s just not BlackBerry’s focus which is on the working world. Those sites reflect a demographic that BlackBerry is not focused on at the moment and it is reflected in their editorial positions. Again, I’m not opposed to them but I left them for UTB when the Priv became their focus and not BlackBerry’s path to success.

  • Chaplain_Clancy

    And for those who need a feel good lift to their day.

  • E

    Fantastic post, Chap!

  • Zensen

    The decision to go Web based. Was forced upon due to api’s being taken away – that explains it.

    Remember those days where api was the way. Everyone was doing it. Now that they’re big enough, take it away.

    BlackBerry can only do so much.

    Thanks for a informative and positive read to a situation that can easily be blown out of proportion. As it can easily do…

  • Anthony

    Facebook is for losers locco_smiley_44 The data you generate for Facebook is being used to manipulate you.

    The US Republican candidate Ted Cruz stated in a magazine article they’re using Facebook data to tell people what they want to hear when he campaigns in various neighbourhoods. All candidates are surely all doing it.

    Those who panic because BlackBerry’s new (and improved locco_smiley_36 ) FaceBook app simply launches the website are big-time losers. There are many other ways to communicate with your peeps. Power to the people locco_smiley_29

  • Martin

    I believe the blame lays squarely on the shoulders of Facebook. If Facebook cared whatsoever about their users, then Facebook should be the ones developing an app for BlackBerry10. Apparently Facebook doesn’t care about the users that choose BlackBerry10, they only care about the platforms that allow them to freely data mine your information.

    • Speedie20

      A well made and articulated point Martin!
      – Speedie20

  • fishlove73

    Very good article Chap. That’s exactly what I did…took matters into my own hands. The positive is still a work in progress for me…but I’m getting there. People here on UTB certainly help a lot. Blackberry kinda saved me in a way. I was at a point where I was soooo frustrated that I was going to switch to a dumb phone…on purpose.

    Because I had been sick with the info collecting to ” better serve my needs and interests” ( sounds innocent enough right? ( insert heavy sarcasm here). Come to think of it, I was sick of it even in the days of land lines and telemarketing tactics. I’m not a fan of corporate spying, target marketing or straight up “Amway “type “Network Marketing” .

    I honestly don’t care how good an App or a Website is…if there is unnecessary info to psychologically profile me for marketing purposes…I don’t want to have anything to do with it. BB10 was literally the ONLY company that offered me a choice in the matter of whether I wanted to be social or private. I was at a point where I was rooting Androids and not running google…just so that I didn’t have to get flooded with Ads and bloat. Even though I’m not a huge fan of Android, I think it is impressive that Blackberry is capable of supporting 2 different OS’s right now….and offer a semi private option with the intro suction of the Priv.

    As far as Facebook goes…well, most here know how I feel about facebook, but BB10 browsing is awesome…whether I’m in mobile or desktop mode. I can see why some would want an App with HUB notifications though. I don’t go that route with social media because I like my privacy and I wouldn’t want to spend time tweaking notifications from numerous Apps. It’s all a matter of how we like to spend our time and what our social boundaries are.

  • Alan

    Thanks Chap. I like your groove. Let’s keep it positive! The BEST mobile system in the World needs our back-up and input. What’s there not to LOVE?! BB10 forever.