This will be a welcome removal for most.
In my opinion, one of the most annoying features of Android is Nearby Notifications. You know what I’m talking about. You’ll enter a parking lot and get slammed with a notification about one of the retailers. Perhaps inviting you inside, or perhaps offering you a deal. Perhaps many things, but surely annoying you in the process. Google has decided to end support for Nearby Notifications, and I couldn’t be more pleased.
Product Manager Ritesh Nayak M took to the Android Developers Blog to inform developers of the update. He speaks of winning uses of the feature, such as notifying users of free wifi of providing museum guides, but he also talks about how the notifications were primarily used, which was to deliver spam. Can we all just realize that spam will always be the predominant use of any feature such as this?
Luckily, Google has no desire to attempt to filter out such spammy uses and has instead decided to simply end the feature. December 6, 2018 will be the date in which we shall all be free of these notifications. Companies can still use the feature within their own apps, and this is a much more desirable method. That way, it is only affecting those users which want to have that interaction with brands, and not the rest of us which may simply drive too close to a store we have no intention of stepping into.
Now, if my phone would just stop telling me how long it’s going to take me to drive home, I’d be happy.