Well hello again my trusty BlackBerrian congregation!
It’s all happening isn’t it?
Do you remember a sermon of mine some time ago about a mobile phone company here in the UK?
Well, it has been announced yesterday that the people your good Reverend tried to help down the right path will be closing the doors this week and turning the key one last time…
Phones4u are outta here!
This from the same company who earlier on this year decided not to sell BB10 because ‘BlackBerry are dead’.
Whilst I feel sorry for the employees, the business has been run rather badly.
This has come about because early this year O2 and Three (3UK) pulled out from P4U meaning they were only left to offer Vodafone, Orange, T-Mobile and EE (Orange and T-Mobile are all under the same roof as EE here in the UK) but today both EE and Vodafone pulled out as well, meaning only one thing, Phones4U can’t offer anyone a contract at all with ANY mobile carrier in the UK meaning 550 stores will now close and over 5000 jobs are gone!
Why have they pulled out?
Well, a Vodafone spokesperson said that the decision to pull out is because of the retailer’s failure to come up with a “commercially viable” agreement.
And EE said “In line with our strategy to focus on growth in our direct channels and to move to fewer, deeper relationships in the indirect channel, and driven by developments in the marketplace that have called into question the long term viability of the Phones 4u business, we can confirm that we have taken the decision not to extend our contract beyond September 2015. We will monitor developments and work to provide any necessary support for customers who joined EE through Phones 4u.”
So, What does this really mean? Phones 4U are doing something wrong… in a HUGE style!
This month there are two big phones being released, the BlackBerry Passport and of course the Amazon Firefly… oh, and fApple have released something… Any way Phones 4U are right up… or should I say WERE right up Samsung’s backside, opening a ‘Store within a store’ in London’s Oxford Street in 2012
Maybe EE, T-Mobile (who seem to be crawling back to BlackBerry hey magenta pants?) Orange and Vodafone want to stock and sell the Passport, (after all, who wouldn’t?) and because Phones 4U won’t stock BlackBerry handsets it’s not viable to work with them?
Come on, what phone manufacturer has the ONLY secure operating system? Not Amazon…
What Phone manufacturer is on the verge of releasing the only innovative handset of 2014? Not fApple…
What Phone manufacturer has access to more app’s than anyone else? Not Samsung…
What Phone manufacturer is the only sensible option for business around the world? Not HTC
The list goes on, BES10, battery life, a touchscreen keypad that works, proper keypads for people that want them…
Can you see what I’m saying?
Maybe the decision to not stock BlackBerry is what could be killing a company and 5000+ jobs…
In the past 12 months or so how many people, companies and celebrities have paid for not going #BackToBlack? After all #BlackBerryWorks
Aren’t you glad you’re BlackBerry? Lets hope this is the way its going, if you walk away from the ONLY sensible choice as a phone seller then you are going to pay a huge price… T-Mobile have crawled back after all… Are you taking note 3UK? You could be next!
Well my lucky friends, you can leave now knowing that you have already made the right choice, but while you are out on your travels try to remember the unfortunate Sheeple and Assimilated Droidians that haven’t seen the light and if you do meet some, try and help them #BackToBlack
So, for now…
Rev Grim’s outta here!