The apps your children probably use are tracking them more than others.
An academic study of almost a million Android apps has found that most applications include third-party tracking code. The thing is, the researchers found out that the worst ones and the ones that we should be most careful of are the apps that are aimed at children and the so-called news applications.
The researchers looked at some third-party factors embedded in the applications, all downloaded from the official Google store, and found that 90% of applications had at least one tracking tool, while 17.9% had more than 20 tracking tools.
The researchers looked at the tracker distribution within the applications and according to them, the companies behind the tracking tools are some of the largest companies in the market. Google is leading them all with 88.4%, Facebook with 42.5%, Twitter with 33.8% and Verizon with 26.2% The applications come, with the US at the top with 90% of applications and China with only 5%.
You can see that apps defined as “News” and those intended for children (apps for the family) have the highest average tracking tool.
You can understand why children are at the center of the story because they are power for the big advertising companies and the behind the purchase of plugins from apps, which is definitely a way for the big key players to make more money.