Blackberry is Options

It’s been over a year since BlackBerry debuted their first Android powered device. Let’s be honest. There’s a lot on in-fighting still in the community over which OS is superior. The right answer: Both.

One thing that BlackBerry users should agree on is that BlackBerry has always provided it’s users with options. While the options used to be limited to form factor beginning with classic, slider, and flip; and later expanded to slab, candybar, more slider. Now users have more options in both form factor and operating system.

BlackBerry knows how diverse its demographic has become. It’s legacy of being the original smartphone, the best business tool,  has left it’s imprint in unfathomable ways. While a lot of their followers have defected to different OEMs, the remaining end users weave an intricate pattern of diversity.

BlackBerry’s answer: options. BlackBerry still offers incredible form factor options. Slabs like the DTEK60, Slider like the Priv, a unique “work wide” option in the Passport, and the new candybar KEYone. But the crux of the issue today is the OS.

BB10 is still very much utilized in the upper echelons of the business elite. It has also filtered down into some of the more fastidious everyday users. Meanwhile, BlackBerry Android offers the options that the broader, consumer-driven market crave. Things like access to popular apps and a simpler UI are some of those options.

Ultimately, there is no right or wrong OS. It may be a time of transition, and that could be scary for some users.  As long as you’re rocking a BlackBerry, you’ve made the right choice.




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Erica Davis

Erica is a BlackBerry fanatic, supporter, and uses BlackBerry devices exclusively. She likes to connect the dots, fit the pieces together, and showcase the overshadowed... oh, and she likes cookies.