Reuters – Apple Order 50% Replacement iPhone 6 Screens In Advance

damaged_iphone_screen

BIG news has emerged today on just how many iPhone 6’s Apple expect to sell within seconds of launch as jubilant iPhonians line up across the world for their new, improved model.

Yes, according to Reuters, via My Broadband, Apple have told suppliers that they will require between 70 and 80 million devices.

That’s the plus side.

On the down side, Apple have ALREADY factored in a whopping 50% failure rate on the components, particularly the screen – that’s 40 million extra…

Apple to make 80 million large-screen iPhones

Apple has asked suppliers to manufacture between 70 million and 80 million of its two forthcoming large-screen iPhones by the end of the year, its largest initial production run of iPhones, the Wall Street Journal reported, citing people familiar with the matter.

Its forecast for the iPhones with 4.7-inch (11.9-cm) and 5.5-inch (14-cm) displays is much larger than the initial order last year of between 50 million and 60 million for iPhone 5S and 5C models, the people told the Journal.

Foxconn and Pegatron plan to start mass producing the 4.7-inch iPhone model next month, and Hon Hai Precision Industry Co Ltd, whose parent is Foxconn, will begin making the 5.5-inch version exclusively in September, the people said.

Both iPhone 6 screens will be larger than the 4.0-inch (10.2-cm) panels on Apple’s existing iPhone 5S and 5C models.

The new phone models are also expected to feature metal cases similar to the iPhone 5S and likely come in multiple colors, the people said.

Both iPhone 6 screens are expected to use in-cell touch panel technology, built into the screen and allowing for thinner construction than with standard touch panel films, that was introduced with the iPhone 5, sources told Reuters in March.

There could be difficulties with in-cell production technology for the larger 5.5-inch size, one of the sources told Reuters.

To factor in the possibility of a higher failure rate for displays, Apple has asked component makers to be prepared to make up to 120 million iPhones, the people told the Journal on Monday.

Factor in a higher failure rate?

Wasn’t the original bad enough?

Oh Apple, you really are pushing the boundaries of taking your customers for fools now.

Tiny battery.

Flimsy screen.

Nothing new in iOS8.

Sure, many will buy it and do you know what?

I hope they do.

Because at the same time those very same people will be encountering joyful returning BlackBerrians clutching their NEW BlackBerry’s.

The ones with the HUGE battery life.

A nice tough build…

And innovative software and design.

And they’ll see the difference.

The disgruntlement will not be pretty.

As one lady said on Twitter after the Apple WDC that introduced iOS8 ‘I think that’s enough with Apple. I think I want a BlackBerry.’

She will not be alone…

Bigglybobblyboo

Bigglybobblyboo is a legend almost nowhere at all. He is a founder member of UTB and spends his spare time taking out his anger at the world with a fishfork and a spatula. He is also a Cribbage Master, having won 1 fight online as the other guy refused to turn up out of fear for his life.

  • shanerredflag

    So, um…same tired OS, just and inch and a bit smaller than an iPad mini? That’s innovation folks. :(

  • Robert

    The reason for all the replacement screens is because iPhone users are mostly kids and they have small hands. They can barely hold the current toys I mean devices as it is today and the poor build quality doesn’t help any.

    Perhaps they should get a real phone.

  • Sarek

    I see broken and cracked iOS and Android screens all the time and shake my head. Especially at the ones in big, bulky cases. There is a huge aftermarket demand for repair services, and all of the ads display iOS devices with cracked screens. Sure, the argument could be made that there are so many iOS users, but I choose to believe that the hardware is just more prone to breakage.

    I’ve never used more than a belt holster or screen protector with any of my many BB devices, and even after a few drops have suffered absolutely no damage. There are still a few legacy devices in our office that function as ‘backups’ when the iSheep have their phones in for repairs, and even years later after lack of use, the batteries outshine current iPhones. But of course that’s a different topic. :)

  • Reverend Grim

    You’ve said Foxconn a few times here… Apple always use Foxconn…
    I seem to remember the press slating BlackBerry for going to Foxconn to make the Z3… saying it would be cheap and tacky…
    Hmm… well the iPhone is certainly tacky… how did BlackBerry manage to do the cheap bit? Apple don’t seem to have managed that…
    Just saying…

  • Well, I don’t know the stats on replacement for screens for BBRY vs other devices, as a percentage, but 50% sounds very high and indicative of a low build quality. There may be some other factor involved, related to different usage patterns or something, and Apple may have decided this failure rate is acceptable somehow, in the overall financial scheme of things, but I wouldn’t want to build a product that I anticipated 50% of the devices would break.

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