Make your list. Evernote will “check it twice.”
One of the great productivity apps of the smartphone age is Evernote, offering users a chance to catalog and organize their lives with a seamless transition. It’s cross-platform threads weave between the mobile and desktop workflows giving people even more opportunities for efficiency.
However, today the productivity giant announced a change in their terms and conditions. They are incorporating machine learning into their data consumption and analysis. These algorithms, however, are only as helpful as the people writing them. Therefore, they require (as Evernote describes it) “oversight” to ensure their usefulness. Translation: people will be reading your notes.
Some Evernote users may not be concerned with this as they use the app for mundane to-do’s and grocery lists. However mundane, the information you save should be kept private. As many users instead use this service as a personal journal, an archive of ideas, private thoughts, Evernote has a responsibility to uphold their users’ expectation of privacy. Furthermore, the pervasive nature of the app has lead to it becoming a business solution. This opens up the business sector to their corporate information being perused, analyzed, and possibly shared before they intend to release it.
Now, there is an “opt-out” function. Also, Evernote promises that those viewing your notes will be limited to employees that pass background checks, have privacy training, and (I’m sure) are bound by NDAs. But any BlackBerry fan can attest that NDAs and confidentiality agreements are only as strong as the morals of the people signing them.
One twitter user responded to the news and bemoaned “the porous nature of data,” stating that once a human becomes involved all safeguards essentially become useless.
Your security is only as sound as the infrastructure in which you place your trust. BlackBerry’s Enterprise of Things offer integrated business solutions for communication and project management. They continue to put the security of their user’s data ahead of anything else.